AI-GENIX: Replacing Pesticides with Intelligent, Eco-Friendly Crop Protection 

Around the world, farmers face a difficult dilemma: protect their crops with chemical pesticides and risk harming ecosystems, or face devastating losses from pests. But what if farmers didn’t have to choose? AI-GENIX International Pvt Ltd is reimagining crop protection through artificial intelligence and insect behavioral science, all without toxic chemicals. 

Launched in 2019 and based in Mumbai, AI-GENIX is introducing a suite of precision pest management tools that aim to radically reduce pesticide use while increasing crop yields and protecting pollinators. Their core innovation lies in behavior-based, species-selective pest control systems designed to eliminate harmful insects without affecting beneficial ones. 

The company’s Smart Insect Communication Systems form the backbone of its approach. Its entry-level SmartRavager series mimics specific sensory cues, like light frequencies and visual patterns, to attract and trap over 1,200 pest species active at night. These devices intentionally exclude cues that attract beneficial insects, maintaining ecological balance. 

Building on this, the BraveHawk series uses AI and advanced sensors to detect, identify, and manipulate pest behavior in real time. Once pests are detected, the system emits carefully calibrated acoustic, ultrasonic, vibrational, and light-based signals to attract and eliminate them while actively repelling pollinators and predators. The goal is autonomous, pesticide-free pest control that’s both effective and biodiversity-safe. 

For even more precision, the eBionic series targets specific pest species using narrow-spectrum cues. These systems deploy pheromones, kairomones, and optical or acoustic signals to attract and eliminate pests such as locusts or beetles. Non-toxic traps or electric grids do the rest, allowing for residue-free farming without collateral damage to the ecosystem. 

AI-GENIX also offers tools for soil and seed protection using electromagnetic wave systems, along with a simple non-powered trap for crawling pests. All products are designed to be reusable, low-maintenance, and highly selective, with safety rates for beneficial insects claimed to be as high as 99.99%. 

According to the initiative, their solutions collectively reduce crop protection costs by up to 70%, cut greenhouse gas emissions by up to 525 kg CO₂e per hectare per year, and improve yields by 30% to 40%. The technology is already seeing success in field trials in Japan and China, and is backed by India’s STPI-FASAL Centre of Excellence. 

AI-GENIX emphasizes that its systems differ from traditional traps and sprays. Conventional tools often rely on single attractants, target only a few species, and can inadvertently harm pollinators. In contrast, AI-GENIX systems are multi-modal, dynamic, and adaptive. They actively manipulate insect behavior and use artificial intelligence to respond to changing pest pressures, delivering what the initiative calls a true standalone alternative to chemical pesticides. 

With only two people on its current team, AI-GENIX has already made an outsized impact. Looking to the future, they have ambitions to support production of residue-free food for over 123 million people, and reduce pesticide-related contamination across air, water, and soil. By turning insect communication into a precision farming tool, AI-GENIX is offering a new path forward for agriculture—one where technology enables farmers to protect their crops, their communities, and the environment, all at once.

Learn more about AI-GENIX.

Written by Sarah Souli
Images provided by AI-GENIX